Angela+Jackson+Proposal

Angela Jackson Proposal Page 2014

**Proposal** **Name: Angela F. Jackson** **Title:** Each One, Reach One, Give One THE POWER OF ONE **Project Description:** My Capstone project will be re-introducing a new Fundraising Committee. Holy Rosary Catholic Church is a small inner city parish with under 300 registered families. The challenge with raising money has always been that the same people are always the ones that participate in our fundraisers and capital campaign. I am going to use various Web 2.0 tools to re-introduce the fundraising committee and later in the year introduce a new capital campaign. This will be a new way for the parishioners to participate in what will be a different type of fundraiser. The main purpose for me is to engage the younger population and allow them to have some ownership in this fundraiser. For the purpose of this project I will create a buzz and some excitement about raising money with social media. I also know that with using Web 2.0 tools and Social Media this will attract a younger target market and get them excited.

**Project Goals:**
 * Create a mini video introducing the fundraising committee again to the church. This video will play on our monitor in the commons area before and after church.
 * Create a short video highlighting several of the more successful fundraisers that have occurred recently.
 * Pictures/Videos will be posted to Facebook
 * Use a program such as Wordle to create flyers to introduce the campaign to the parishioners.
 * Add information to Church website about Each One, Reach One, Give One – The Power of One

**Audience Description**:

The target market for this proposal will be young adults and anyone with a Social Media presence.

**Projected Timeline**: Complete a Wordle with the name of name of the campaign “Each One, Reach One, Give One, The Power of One May 30, 2014 Upload three posts to Facebook about the Each One, Reach One, Give One - The Power of One slogan. Dates: May 30, 2014, June 30, 2014, July 15, 2014

Add information about fundraising and the upcoming fundraiser to our website by July 15, 2014

Create two videos regarding fundraising. The first video will be completed by June 30, 2014 and the second video will be completed by July15, 2014.

**Technology to be utilized:**
 * Church Website
 * Aminoto
 * Facebook
 * ImageChef, Wordle
 * Digital Photos
 * Digital Camera or cell phone camera

**Project Budget**: No cost will be incurred unless I upgrade to Animoto Plus Plan

No departmental or Administrator approval is necessary. Angela Jackson's ESSAY Page Angela Jackson's Article Page